2010 should be a good year for the mobile phone manufacturers according to iSuppli, after witnessing a promising first quarter, leading the research firm to declare an end to the recession for the mobile industry.
iSuppli described cell phones as a “resilient performer in an otherwise moribund world economy.” While overall 2009 shipments were down from 2008, the fourth quarter gained 15.5 percent over third-quarter shipments, and iSuppli is forecasting a 2010 total of 1.3 billion units, up from 2009’s 1.2 billion.
“Given the recovery of the market in the final quarter of 2009, and with Europe, Latin America and the Middle East/Africa regions doing exceptionally well during the period, the recession can be said to be officially over for the cell phone industry,” said Tina Teng, an iSuppli senior analyst, in a statement. “The continued growth this year of total handsets – up a projected 11.3 percent to 1.3 billion units – further bolsters such a view.”
Total handset shipments for the fourth quarter totaled approximately 257.6 million units, with the top five players accounting for 77 percent of the market. However, it was a few lower-rung vendors from the Asian market that most surprised.
ZTE – which analysts originally mentioned as a vendor that could possibly benefit from purchasing Palm – made its way into fifth position during the fourth quarter, managing a growth of 77 percent to secure 4 percent of overall market.
Huawei, another Chinese manufacturer – and also one thrown into the Palm suitor pile – rose to seventh position, following an exceptional 82.4 percent growth spurt in the fourth quarter.
Leading the market, as usual, was Nokia, which whipped up 126.9 million handsets during the quarter, for a 37.9 percent market share. Second-place Samsung – which introduced its own mobile operating system, Bada, at the start of the year – secured 20.6 percent of the market.
Third place LG, with its stated hopes for a top-two spot by 2012, held 10.1 percent market share, followed by Sony Ericsson, with a 4.4 percent share.
Going forward, iSuppli expects to handset totals head consistently upward, hitting 1.4 billion units by 2011, and on to 1.6 billion by 2014.
It additionally expects 2010 to be a great year for smartphones, forecasting a finish for 2010 of 35.5 percent growth.
“Smartphone growth will be driven by a number of promising developments,” states the report, “including the introduction of entry-level smartphones, enthusiasm from vendors across the mobile phone and PC industries, the prevalence of 3G network deployments and the promotion of data-centric services in mature markets.”
Potentially helping the cause, Nokia, which holds a strong share of the smartphone market, has little penetration in the touch-screen space, but is working to rectify this with the introduction of the Nokia N8, the first smartphone with the updated Symbian 3 operating system.
Former UK deputy prime minister Nick Clegg to leave global affairs post at Meta ahead…
Less-redacted Utah lawsuit says TikTok internal reviews found Live feature effectively incentivised abuse of minors…
Microsoft planning to spend $80bn on data centres for AI and other cloud applications this…
China EV giant BYD surpasses Tesla on worldwide EV deliveries in fourth quarter of 2024…
US Treasury sanctions Beijing-based Integrity Tech over alleged links to state-backed hacking group 'Flax Typhoon'
London hacker received suspended sentence after making £42,000 from sale of unreleased tracks from Coldplay,…