Microsoft continues to attempt to broaden its appeal to cloud users after updating its SkyDrive service.
Under the new streamlined process, SkyDrive customers will be given the ability to post Office documents to networks such as LinkedIn and Facebook, send a link that allows the recipient to access and edit an item, and share via Gmail and other email services.
In the name of making SkyDrive a better platform for documents, Microsoft has crafted it so PDFs will load in whatever the user’s browser supports; for example, those with Chrome will see PDFs opened via SkyDrive in Chrome’s native PDF viewer. The newest tweaks to SkyDrive also include support for uploading and viewing raw files from cameras. Photo captions have been placed more prominently, and image collections are now apparently easier to navigate.
As Microsoft makes more intensive forays into the cloud space, where it competes against Google and its broad array of services, the company has worked to refine services such as SkyDrive, Hotmail and others that form the backbone of its “consumer cloud.” In addition, it has rolled out new services, including Office 365, which offer “traditional” software in a new cloud-based package.
Even as it gravitates toward the cloud, however, Microsoft still depends on that traditional software to power the bulk of its revenue, while its online services continue to lose hundreds of millions of dollars per quarter. In turn, that pressures the company to port more customers onto its cloud services, even as it continues to promote Office, Windows and other boxed software.
The alternative, of course, is to lose out to companies like Google and Salesforce, which have spent years pushing aggressively into the cloud arena.
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