How has account based marketing evolved? As more data has become available and that can be analysed for insights, how important is a data-first approach for key market campaigns?
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Silicon Insights: The State of MarTech: Part 1 Podcast
In the latest Silicon Insight interview we are considering the current state of MarTech and how this will evolve into the future with our special guest Michele Reale, Executive Media Director at twogether Creative.
Silicon Insights: The State of MarTech: Part 2 Podcast
In the latest Silicon Insight interview we are considering the current state of MarTech and how this will evolve into the future with our special guest Michele Reale, Executive Media Director at Twogether Creative.
Silicon Insights: The State of MarTech: Part 1
In the latest Silicon Insight interview we are considering the current state of MarTech and how this will evolve into the future with our special guest Michele Reale, Executive Media Director at twogether Creative.
Silicon Insights: The Evolution of Account Based Marketing: Part 1
How has account based marketing evolved? As more data has become available and that can be analysed for insights, how important is a data-first approach for key market campaigns?
Silicon Insights: The Past, Present and Future of Account Based Marketing: Part 2
In part two of this two-part interview, Charlotte Kan speaks to James Gill, SVP of Growth at The Marketing Practice to gain his insights into how social media and AI are impacting account based marketing, and what the future holds.
Silicon Insights: The Past, Present and Future of Account Based Marketing: Part 1
In part one of this two-part interview, Charlotte Kan speaks to James Gill, SVP of Growth at The Marketing Practice to gain his insights into current marketing trends. How technology is impacting all marketers and what the future holds ...
Brand Voice
3 Essential E-Commerce Marketing Channels in 2022
There is no overestimating the importance of digital marketing. In 2022 this is one of the primary ways to grow your E-commerce business. Many different marketing channels can all play an important role in your marketing strategy. In t ...