Password management tool LastPass is now free to use across any device and allows passwords to by synced across laptops, smartphones, and tablets.
For people with a chronic inability to remember multiple variations of ‘Password’, ‘Steve89’ ‘qwerty’, or ‘12345’ , free access to a tool that take the cognitive strain away could be the boon they were looking for in the run up to Xmas.
“By offering LastPass for free across all your devices, we’re making it that much easier for everyone to make good password habits the norm. Because when you have a password manager that goes everywhere you do, you have a strong foundation for securing and taking control of your identity,” said Joe Siegrist, founder, vice president and general manager of LastPass.
“If you’re already using LastPass Free, no action is required to start enjoying LastPass on all your devices. You can simply download LastPass to any of your browsers or grab the mobile app for your smartphone or tablet, and login with your LastPass account. Everything in your vault will be available, automatically, anywhere you login.”
The company is still offering its LastPass Premium service for the princely sum of $1 a month, which offers extras services such as family sharing up to five users, priority tech support, 1GB of encrypted file storage, and the ability to use the service with a fingerprint scanner on desktop devices.
“We’re hard at work developing even more useful features for power users like you, so stay tuned! Thank you for investing in LastPass and helping us build a better product, for you,” the company promised.
By making the core LastPass service free the company can attract more people to use it service then dangle the cheap upgrade in front of them if they become enraptured by the password manger; it appears to form a one-two punch product strategy.
Having services like LastPass go some way to mitigate how useless people are at creating secure passwords and keeping them that way. This situation is so endemic that Microsoft even took the decision to ban simple passwords on all its accounts.
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