Press release

Pentax 17 35mm Film Camera Half Frame Point & Shoot Introduced; First Look YouTube Video, Learn More and Preorder Info at B&H

0
Sponsored by Businesswire

B&H is pleased to announce the Pentax 17, a wholly new film camera developed under the brand’s Film Project initiative. This camera is a 35mm half-frame point-and-shoot film camera, meaning it captures images that measure 17 x 24mm on 35mm roll film (compared to the 36 x 24mm image area of traditional “full frame” 35mm film cameras). Beyond the distinct format, the Pentax 17 is a true point-and-shoot camera, offering straightforward, intuitive control to capture everyday scenes with ease.

Pentax 17 Film Camera

https://www.bhphotovideo.com/c/product/1834281-REG/pentax_17_film_camera.html

  • 35mm Half-Frame Film Camera

  • HD PENTAX HF 25mm f/3.5 Traditional Lens

  • Manual Zone Focus with Macro Setting

  • Window Viewfinder with Dual Frame Lines

  • Autoexposure, Program, and Bokeh Modes

  • Built-In Flash, Flash AE Modes

  • Exposure Compensation and ISO Dials

  • Manual Film Advance Lever & Film Rewind

  • Takes 1x CR2 Battery

  • 2.5mm Remote Cable Switch Terminal

The Pentax 17 film camera’s built-in lens is an HD PENTAX HF 25mm f/3.5 Traditional optic, which uses manual zone focusing for control. Pentax claims this is one area of distinction the 17 has over past historic cameras, with a modern optical design being used alongside Pentax’s contemporary HD coating to suppress flare and generate rich, saturated colors.

For focusing, the lens uses a six-step zone system that can focus as close as about 9.5” away. The six zones are represented by icons on top of the lens (which is also visible from within the viewfinder): flowers for macro, a knife and fork for close-up, a single person, two people, a group of people, and a mountain for distant subjects from 17’ to infinity. The actual measurements these icons represent are also printed on the front of the camera in case you want to make more informed guesses for focusing.

In terms of exposure control, photographers are able to manually set the ISO/ASA dial, adjust exposure compensation by +/- 3 EV, and utilize a mode dial to force the built-in flash to fire, to force the flash off, or to have the camera automatically determine exposure settings, including whether the flash is needed. Additional controls on the camera or manual and mechanical, including the classic film advance lever and manual film remind once a roll is finished.

The Pentax 17 camera has a window-style optical viewfinder (non TTL) with brightline frame-lines for composition accuracy; these lines also include two notches to help compensate for parallax when using the close-up focus setting. On the side of the finder are orange and blue LEDs, which alert when the built-in flash is fully charged, when the battery level is low, or when there is a chance to underexpose the frame.

The Pentax 17 is one of the more unique and exciting cameras launching in 2024; it’s a stark contrast to the latest digital cameras and something that decidedly emphasizes having fun with photography.

Pentax 17 Half Frame 35mm Camera – YouTube Video First Look

https://youtu.be/U-EFtdVEnNQ

Learn More about the Pentax 17 Half Frame 35mm Film Camera at B&H Explora

https://www.bhphotovideo.com/explora/videos/photography/finally-a-new-film-camera-announcing-the-pentax-17

About B&H Photo Video

As the world’s largest source of photography, video, and audio equipment, as well as computers, drones, and home and portable entertainment, B&H is known worldwide for its attentive, knowledgeable sales force and excellent customer service, including fast, reliable shipping. B&H has been satisfying customers worldwide for over 50 years.

Visitors to the website can access a variety of educational videos and enlightening articles. The B&H YouTube Channel has an unmatched wealth of educational content. Our entertaining and informative videos feature product overviews from our in-house specialists. You can view the B&H Event Space presentations from many of the world’s foremost experts and interviews with some of technology’s most dynamic personalities. Tap into this exciting resource by subscribing to the B&H YouTube Channel here. In addition to videos, the B&H Explora blog presents new product announcements, gear reviews, helpful guides, and tech news written by product experts and industry professionals, as well as our award-winning podcasts.

When you’re in Manhattan, take a tour of the B&H Photo SuperStore, located at 420 Ninth Avenue. The techno-carousel spins all year round at the counters and kiosks at B&H. With hundreds of products on display, the B&H Photo SuperStore is the place to test-drive and compare all the latest gear.