Advertising

IT Life: Mobile Advertising Goes IoT

Amobee CEO Mark Strecker tells TechWeekEurope what he thinks is in the future of mobile advertising

10 years ago

Superbowl XLIX – Which Technology Companies Wowed The TV Audiences?

T-Mobile, GoDaddy and others go for broke as tech-themed adverts hit the airwaves

10 years ago

Facebook Clamps Down On Newsfeed Hoaxes

Social networking giant responds to user complaints about hoaxes and spam in newsfeeds

10 years ago

UK Digital Economy Is Speeding Ahead Of Other Nations, Ofcom Reveals

Record levels of online advertising and spending recorded in the UK, coupled with high broadband take-up, usage and superfast broadband…

10 years ago

Why Cesc Fabergas, Robin Van Persie And Thierry Henry Helped Raise $2m For A Media Technology Startup

Grabyo has helped broadcast the FIFA World Cup, Wimbledon, ATP World Tour, The Ryder Cup, UEFA Champions League and the…

10 years ago

Millions Of Web Adverts Go Offline As Google DoubleClick Goes Down

Outage of online ad platform could end up costing businesses millions

10 years ago

Displeased Yahoo Investors Seek AOL Deal – Report

Yahoo continues its acquisition spree as unhappy investors look to AOL for a possible merger

10 years ago

Facebook Doubles Bug Bounty for Advertising Code Flaws

Double payout for discovery of advertising coding flaws demonstrates advertising importance to Facebook

10 years ago

Amazon ‘Building Its Own Ad Platform’

Amazon is reportedly building an advertising platform that could ultimately challenge Google and others across the web

10 years ago

Google Grows Profits And Sales As Ad Values Decline

Google reveals strong financials as revenues rise 22 percent, but analysts still expected better

10 years ago

Yahoo Clutches Alibaba Stake As Profits Slide

Yahoo will retain its hugely valuable stake in Alibaba, after 'disapointing' results elsewhere

10 years ago

TalkTalk Chastised Over Budget Broadband Advert

Another week, another misleading broadband advert as TalkTalk is pinged by advertising watchdog

10 years ago

Bing Anniversary Prompts Questions Over Microsoft’s Google Challenge

Bing celebrates its fifth birthday this month, but some question its actual impact on the search engine market

11 years ago

Google Appoints Naughton To Lead UK Sales

Eileen Naughton is to take over as the managing director of UK ad sales, Google's largest market outside the US

11 years ago

Mozilla Reassures Users Over Firefox Ad Programme

Mozilla has said it will test its Directory Tiles programme to ensure it delivers 'user value' before rolling it out…

11 years ago

Yahoo Reverses Position On ‘Do Not Track’

Yahoo will no longer honour browsers' Do Not Track requests, saying an effective standard has not emerged

11 years ago

Google Lambasted For Building ‘Digital Superstate’

A German media boss accuses Google of building a digital superstate and operating a global network monopoly

11 years ago

Google Acquires Spider.io To Take On Ad Fraudsters

Google hopes the acquisition of Spider.io will improve its relationship with advertisers by spotting click fraud and advertising malware

11 years ago

Mozilla To Introduce Advertising Into Firefox

The new feature called ‘Directory Tiles’ will display curated, sponsored content

11 years ago

Google Reaps Financial Rewards From Advertising Demand

Google posts impressive financial results thanks in large part to strong advertising revenue streams

11 years ago

Facebook Is About To Launch Video Advertising

On Thursday, social network users will be treated to an exclusive trailer for ‘Divergent’

11 years ago

Facebook Sales Jump 60 Percent Thanks To Mobile Ads

Facebook is beginning to reap serious financial returns from its growing mobile advertising business

11 years ago

BT Advert Pulled Over Bad Wi-Fi Science

The advertisement implied that a smartphone could interfere with wireless networks

11 years ago

Google User Recommendations To Appear In Adverts

Google has changed its terms of service in order to allow users' recommendations and +1 actions to appear in ads

11 years ago

IT Life: Ads On Automatic

Ruud Wanck wants to make media planning fully automated

11 years ago

Twitter Caught Using Fake Quotes, Real Accounts In A Promotion

The company attributed fake statements to real people in the screenshot for its ‘Amplify’ advertising product

11 years ago

Yahoo To Improve Its Mobile Ads With Admovate Acquisition

Marissa Meyer continues her shopping spree, buys a location-based advertising start-up

11 years ago

Yahoo Recovery Undermined By Sliding Advertising Revenue

Yahoo posts profit in Q2, but advertising revenues fall

11 years ago