How has account based marketing evolved? As more data has become available and that can be analysed for insights, how important is a data-first approach for key market campaigns?
News Digital transformation
Silicon UK In Focus Podcast: Fighting Cyberthreats with Data
The digital threat landscape is continually evolving. Ransomware remain a clear and present danger. Learn how your enterprise can defend its network and workforce with a comprehensive security data strategy.
The Gravitational Pull of Data
As the quantities of data generated every second continue to expand, how does this affect business processes? All enterprises are data companies. How can businesses manage these massive datasets to minimise the impact of data gravity?
Silicon Insights: The Past, Present and Future of Account Based...
In part two of this two-part interview, Charlotte Kan speaks to James Gill, SVP of Growth at The Marketing Practice to gain his insights into how social media and AI are impacting account based marketing, and what the future holds.
Silicon UK Pulse: Your Tech News Update: Episode 2
Welcome to Silicon UK Pulse – your roundup of the latest tech news and developments impacting your business for the week ending 12/05/2023.
ChatGPT: The End of Data Analytics as We Know It?
Discover how AI is profoundly impacts how data is analysed and how your business can use these technologies to extract commercial value.
Silicon UK Pulse: Your Tech News Update: Episode 1
Welcome to Silicon UK Pulse – your roundup of the latest tech news and developments impacting your business for the week ending 05/05/2023.
Silicon Insights: The Past, Present and Future of Account Based...
In part one of this two-part interview, Charlotte Kan speaks to James Gill, SVP of Growth at The Marketing Practice to gain his insights into current marketing trends. How technology is impacting all marketers and what the future holds.
New Frontiers for the Contact Centre
Why not move from a customer relationship model to a model for relationships with customers? All too often, the distribution of incoming calls is based on the availability of agents when it should be based, above all, on the customer's request.
Silicon UK In Focus Podcast: The Circular Economy
Learn how your business can adopt a circular economy approach to sustainability. Discover why sustainability must be at the core of your enterprise.
Post-Pandemic Businesses are Spending on Technologies that Drives...
Thanks to the COVID-19 pandemic, we are all using more technology than before, both in our work and private lives. This trend continues as businesses have realised the myriad benefits it can bring, from cost savings to more efficient processes and better collaboration. As a result, organisations are now taking the way they harness technology to another level.
The State of Responsible Technology
Learn how your business can make responsible technology decisions to connect with environmentally aware audiences. Discover how to harness responsible technologies today.
Silicon In Focus Podcast: How Green is Your Tech Budget?
Learn why Managed Service Providers (MSPs) now need to demonstrate sustainability credentials to win some contracts. Discover why organisations are increasingly mandating their suppliers work sustainably.
Brand Voice
OpenTelemetry is essential to manage modern applications…but it’s...
Across all industries, technologists are recognizing the benefits of OpenTelemetry as a quick, simple and cost-effective way to generate visibility into availability and performance within dynamic, cloud native environments.
Quest Software Podcast: The Democratisation of Data: Episode 2: Legacy...
In this episode, we are considering Legacy technology and whether this is a burden and vulnerability in building a data-driven enterprise.
How Secure are Composable Architectures?
As composable architectures continue to expand and influence the future of e-commerce, is the security of these technologies being fully considered? Is composable intrinsically more secure than the monolith?
Quest Software Podcast: The Democratisation of Data: Episode 1: The...
In this new four-part series hosted by David Howell, Editor-in-Chief of Silicon UK, Michael O’Donnell, a senior analyst in Quest’s Data Management group and Danny Sandwell, a Senior Strategist at Quest, discuss the democratisation of data.
Brand Voice
Accelerated innovation is now mission-critical but it must not come at...
Across all industries, rapid digital transformation is now essential to meet constantly changing customer needs and to enable hybrid work at scale on a sustainable basis. Since the start of the pandemic, application development and release velocity has skyrocketed, and it shows no signs of slowing down.