Virgin Media Business is to double the maximum speed it offers to customers from 152Mbps to 300Mbps starting next year.
The company, which is also upgrading consumer connections to 200Mbps and is looking to create its own nationwide Wi-Fi network, claims the new top speeds are “four times” that of its competitors.
However, this presumably means rivals using the Openreach fibre network – such as BT, Sky and TalkTalk – as a number of providers, including CityFibre and Hyperoptic, offer 1Gbps using fibre to the premise (FTTP).
Virgin Media Business also offers a dedicated 4G service using its mobile virtual network operator (MVNO) and is currently embarking on a £3 billion expansion of its cable network so it reaches 17 million premises.
The company is waiving the installation fee for SMBs wanting superfast broadband up the value of £1,000 and has called on the government to allocate more funding for the super connected city voucher scheme, which ended last month after all the cash allocated was exhausted.
Virgin Media has been a vocal opponent of further regulation in the superfast broadband market. It opposes moves to separate Openreach from BT and says it would not welcome any intervention that mighty impede its expansion plans. Virgin has also warned Ofcom that providing rivals with greater access to the firm’s business broadband network would damage the UK market.
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