Fibre to the Premise (FTTP) broadband provider Hyperoptic has revamped its business services, targeting SMBs, home based businesses and companies located in business parks with speeds of up to 1Gbps in 12 cities.
Hyperoptic has networks in London, Cardiff, Bristol, Reading, Manchester, Leeds, Liverpool, Sheffield, Birmingham, Glasgow, Newcastle and Nottingham and currently serves 100,000 properties across the UK.
It is one of a number of FTTP broadband providers in the UK, which use fibre for the entire connection, unlike Fibre to the Cabinet (FTTC) services which use copper for the final few hundred metres, potentially slowing down speeds.
Hyperoptic is a member of the government’s Super Connected Cities voucher scheme, which provides SMBs with grants to get superfast broadband, and the company says using dedicated FTTP services can bring a range of benefits to customers.
“Put simply, downtime costs businesses money – in terms of lost sales and staff productivity,” said Darren Shenkin, director of business development at Hyperoptic. “The beauty of our true fibre approach is that we can offer businesses a service that they can truly depend on, and use to grow their company. We are enabling innovation – businesses are earning £1 in every £5 from the Internet. Broadband is part of the business foundation; the infrastructure that bridges bricks and clicks.”
The firm says just one percent of the UK can receive FTTP, a fraction of the estimated 80 percent that can receive superfast broadband. However rivals CityFibre, TalkTalk and Sky are working on rival FTTP infrastructure, while BT has plans to rollout speeds of 500Mbps using existing copper infrastructure thanks to G.Fast technology.
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