Perfect Storm Europe

Perfect Storm Europe 2012 consists of two intertwining events: ‘The Madness Sessions’ and ‘Get the Big Picture for Big Data’. The focus of ‘The Madness Sessions’ is on the convergence of the 4 disruptive technologies Mobile, Smart Systems, Cloud and Social Media. ‘Get the Big Picture for Big Data’ deals with the generation of massive streams of data and how to make sense of the exponentially increasing amounts of this information in daily life.

There’s a perfect storm of disruption coming, we can’t do things the same way anymore. CIOs, senior managers, IT managers, business development managers, entrepreneurs – they all need to be out front, leading the change. It is about putting the “business” out to where the customers are. This is about flexibility and adaptability, working to new rules of design – making technology invisible by putting users at the centre of design.

The ways information technologies are deployed are changing too, as the confluence of smart systems, social media, mobile and cloud computing reallocate technology costs and usage patterns. At the same time new ways are being created for individuals to consume goods and services and for entrepreneurs and companies to dream up viable business models. Smart phones and tablets are ubiquitous, and they are rapidly transforming how we all shop, connect, get around, and lead our daily lives. And Big Data makes sense of the exponentially increasing amounts of information in daily life. The phrase ‘Perfect Storm’ describes this rapidly shifting technology environment – raising serious questions for executives about how to help their companies capitalize on the transformation under way. Now it’s all about how to adapt management and organizational structures to meet these demands.

Event Website
http://www.perfectstormeurope.com

Registration
http://www.perfectstormeurope.com/ticket