On The Edge London

http://ontheedgelive.co.uk/london/

On The Edge is an incredible one-day digital conference bringing together the most inspirational and successful speakers from the digital world. You and hundreds of other business professionals from the world’s most influential brands will learn the secrets of digital marketing success in a unique event that will push boundaries, re-write rules and leave you with no alternative but to succeed. Guaranteed.
We’re so confident On The Edge will deliver everything you need and more to achieve digital marketing success we’re even prepared to offer you a 100% money-back guarantee!

What you’ll learn:
• Ajaz Ahmed’s seven new laws for a world gone digital
• What’s hot around digital content – Hear from News International’s CMO
• Understanding the mystical art of online advertising – what works and what doesn’t
• Mobile Technology – why experience is the new holy grail for marketing – insights from Wunderman
• Be inspired to super leadership by Frank Dick OBE, ex Great Britain Olympic coach
• Has your brand got wings? How to win the hearts and minds of consumers – learn from Red Bull
• Why your PR is pants, your press releases don’t work and no-one remembers what you present
• 5 actionable strategies for online video to gain competitive advantage
• The latest 1:1 video engagement technology
• Discover how internet and mobile innovations are fuelling this new industrial revolution
• When personalisation becomes intrusive – using data to predict behaviour and what to do next…
• Getting to grips with the Gen Y problem
• Developing brilliant advertising that really resonates
• Turning prospective into pounds through successful relationship-building advertising
Speakers
On The Edge will witness talented speakers share their knowledge and perception on where the marketing industry is heading, with the clear intention that we are each able to govern the ideas and technology trends we are following.
• Katie Vanneck-Smith, Chief Marketing Officer, News International
Speaking about: Paid Digital Content
• Frank Dick Obe, President, European Athletics Association
Speaking about: Leadership
• Nigel Trood, Former Managing Director, Red Bull UK
Speaking about: Redbull (Case study)
• Karl Havard, Chief Strategy Officer, Wunderman
Speaking about: Online Advertising: Stand out from the crows
• Giles Richardson, Head of Personalisation, Barclays Bank
Speaking about: Personalisation, making our lives easier and the right side of creepy
• Greg Roekens, Chief Technology Officer, Wunderman
Speaking about: Mobile Technology – the experiential revolution
• Mike Morrisson, Director, RapidBI
Speaking about: Leadership – tearing up the textbooks
• Andrew Campbell, MD, 20:20 Dialogue
Speaking about: Analytics Best Practice – Customer Insight 2.0
• Mark Sinclair, Founder, yourBusiness Channel
Speaking about: How to harness video to gain serious competitive advantage in any market
• Alan Stevens, Founder, MediaCoach.co.uk

Speaking about: Why your PR is pants and your social media sucks!

Who is attending:
Marketers, Business Owners, Copywriters, Designers, Brand Managers, Analysts, Account Managers, PR Managers, Event Managers, Social Media Experts from a whole range of companies including: Barclays, BA, Vodafone, M&G Investments, Selfridges, Huddle, Wunderman, RBS, Fabric, Virgin Media, Sky, Google and many more.

Who should attend:
Anyone interested in furthering their knowledge and understanding of digital marketing. If you want to have a competitive edge, this conference is for you.

Earn CPD points:
If you’re currently undertaking the CPD scheme then this event will be particularly beneficial to you as the hours you spend at the conference will count towards your CPD record.

Get your edge and sign-up today: http://ontheedgelive.co.uk