Categories: Marketing

The Corporate Strategy for IT

Providing Highly-Valued Leadership in the Digital Age and Beyond

Chris Potts

18-19 November 2014; 21-22 April 2015, London

From time-to-time, developments in the IT market and the wider economy radically change the game for Corporate Strategies for IT and the people that lead them. Whenever that happens, a new generation of strategy and leader emerges.

This seminar and workshop is about achieving this in the most inspiring, effective and painless ways possible. It starts with how transformational changes in the IT market have created four generations of Corporate Strategy for IT, maps where we are today, and the exposes the ultimate end-game. Then, based on the real-life experiences of enterprises around the world, it lays out proven, practical innovations for guiding people through the next big step on the journey

Delegates will learn:

  • The promise, key principles and core tactics of a Corporate Strategy for IT
  • Exploring and changing the corporate culture towards IT
  • Investing in a portfolio of business changes involving IT
  • Using Enterprise Architecture to drive business innovation and performance
  • Moving to an ‘expert IT customer’ management model
  • The ultimate destiny of the CIO and the IT Department

http://www.irmuk.co.uk/events/41.cfm

Wendy De Graaf

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