Beth Pope, founder and brand partner of the brand consultancy Firehaus – Beth, has some strong opinions on employee engagement with transformation and how to get real employee buy-in. It’s not about “taking the team on a journey” – this is where many companies fall down.
As a former agency MD and network chief client officer, Beth has worked with leadership teams on their brand and marketing activities across various sectors, geographies and business sizes. With a track record in delivering growth, organisational change and people strategies, Beth has experience with market-leading, challenger and start-up brands in the UK and globally.
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