The site’s unpaid subreddit moderators said they are protesting a plan to increase charges to third-party apps as of next month.
In protest at Reddit’s changes the moderators of thousands of subreddits made the subs private for 48 hours or longer.
The move means the sub can only be accessed after the moderator grants permission.
In all, more than 6,000 of Reddit’s 7,265 subreddits had gone dark as of Monday morning, according to Reddark.
But in an internal memo sent Monday afternoon to Reddit staff, CEO Steve Huffman addressed the protests, telling staff to block out the “noise” and that the ongoing blackout of thousands of subreddits will eventually pass.
The memo, a copy of which was obtained by The Verge, advised staff not to wear Reddit gear in public and the company anticipates that many of the subreddits will come back online by Wednesday.
“We do anticipate many of them will come back by Wednesday, as many have said as much,” Huffman’s memo states. “While we knew this was coming, it is a challenge nevertheless and we have our work cut out for us.”
Reddit chief executive Steve Huffman. Image redit: Reddit
“We have not seen any significant revenue impact so far and we will continue to monitor,” he wrote. “There’s a lot of noise with this one. Among the noisiest we’ve seen. Please know that our teams are on it, and like all blowups on Reddit, this one will pass as well.”
“I am sorry to say this, but please be mindful of wearing Reddit gear in public,” he added. “Some folks are really upset, and we don’t want you to be the object of their frustrations.”
Still dark
The memo has essentially doubled down on the policy, and according to Reddark, Steve Huffman’s hopes of that many subs will return by Wednesday has failed to materialise so far.
As of Thursday morning, Reddark found that 5,401 out of 8,829 subreddits are still currently dark.
This is only a slight decrease from 6,000 of Reddit’s 7,265 subreddits going dark on Monday, suggesting that there is so far no sign of moderators backing down.
The Reddit API charges also affect the most popular third-party apps for using Reddit itself, which also draw large amounts of data from the company’s servers.
Apps such as Apollo, Reddit is Fun, Sync and ReddPlanet were set up long before Reddit had an official app of its own. All four said they would be forced to shut down when the charging system is introduced on 1 July.
Apollo developer Christian Selig said he would have to pay $20 million (£16m) a year to continue operating under the new charges.
Non-commercial, accessibility-focused apps and tools will continue to have free access, Reddit said.